Rocford was founded in 2010 by Jon Payne. Jon heralded from a southern hemisphere upbringing in New Zealand before moving to the UK. I guess you could say that Rugby was in his blood. Jon was coaching amateur Rugby at Junior level and saw players turning up in varieties of different clothing from different brands that had seen better days. There was nothing that resembled a team in that eclectic mix of clothing and as we all know, Rugby is all about togetherness and feeling part of something bigger. This got Jon to thinking, what if we could provide sportswear at high quality but far more cost-effective than current options in the market?
Speaking to parents at Junior level, he soon realised that price was a big issue. Families can’t afford to buy a multitude of kit every season that isn’t made to last. The players themselves all want to look and feel a part of the team collective and therefore having a range of garments that fit into the club scheme was vital. So Rocford created a range of on and off field clothing for Jon’s team. Soon the whole club wanted in and the Rocford brand was established.
Jon was visited by his Uncle Mike Dundee from Australia whom had played for Melbourne Harlequins and was still a big part of their club. Rocford created a jersey for them that Mike took back across the World with him. Harlequins decided that they like the jersey better than their current supplier and the rest is history. A partnership that is still going strong today with a whole range of Quins merchandise. From backpacks and kitbags to their 1st XV playing kit. The whole club has benefitted from becoming part of the Rocford team like many of our clients.
Rocford was created to make a difference at grass roots level rugby, driven by a passion from within the game. Our staff come from Rugby background’s both playing and coaching and therefore understand the ever-changing nature of the game. We create our garments based on the needs of our clubs. This means everything is made fully bespoke. By this we mean all elements of our products are fully customisable. Lengths, sizes, designs, you name it we’ll do it. We look to put back into the clubs that are the driving force behind our great game and take huge pride in seeing teams running out in our clothing!
Why not become part of the Rocford team and see what we can do for your club!